Hi, I’m Ariion


I take care of advertising on the following web pages

	Funny Stories and Jokes Over 200 jokes and stories
	HTML Color Chart List of colors and HTML codes
	CharleyBrindley.com Photography, Writing, and Website Design
	Kittybabies Himalayan and Persian kittens
	Hannibal's Elephant Girl A novel by Ariion Kathleen Brindley
	Elephant Page Lots of information about elephants
	The Length of the World A novel by Charley Brindley
	Literary Agents e-mail Addresses List of non-fee Literary Agents

And my website at Ariion Kathleen Brindley





Plus all these webpages


Writers Free Reference This is where to find reference resources for writers, or anyone looking for information

National Do Not E-mail Registry This is a webpage describing a possible Do Not Email Registry

Writing Conferences A good way for writers to network is to attend writers conferences

Quiz on commonly confused words Many words in the English language can be mistaken for other words

Writing Contests A good way to receive recognition for your writing is to enter contests

List of Popular Internet Keywords This is an explanation of keywords and how they work

Family of Links A webpage where you can add your page to the family of links

Free Website Hosting There are many website hosting services that are free

The Writers' Page This is the Writers' Showcase where you can post your stories and chapters

Popular Search Engines This is just a few of the search engines on the World Wide Web

Ten cats Ten most popular cats in the U.S.

Ten dogs These are the ten most popular dogs in America

10 Oldest People The 10 oldest people in the world

10 Pets These are the ten most popular pets

11 Hobbies Eleven strange and unusual hobbies

14 Medical Procedures The 14 most expensive medical procedures

13 Wivestales Thirteen wivestales

14 Vitamins Fourteen most used vitamins and minerals

Sixteen Caves The 16 most impressive caves in the world

172 Gruop Names 172 names for groups of animals

Four Settlements Types of pay-out settlements

5 Symptons This is 5 of the symptons of mesothelioma

Cash For Gold How to get cash for your gold and jewelry

Literary Agenst Non-fee literary agents grouped by genre

Self Publishing Article dealing with book self-publishing

10 Things Ten things I hate about your writing

Ten Things Ten things I hate about your book

10 DUIs This is DUI and DWI rules for 10 states

Student Loans 5 things to know about student loans

Characterization How to do character descriptions in your writing

Punctuation Some of the rules for punctuation

Speech Tags The proper use of speech tags in storie and novels

Foreshadowing How to use foreshadowing in your writing

Physician Prologue for book Physician, Heal Thyself

Physician, Heal Thyself Physician, Heal Thyself, Chapter One

Oxana's Pit Chapter One of Oxana's Pit

House of the West Wind The House of the West Wind, Chapter One

Dire Kawa Dire Kawa, Chapter One

Cat Springs Chapter One of Cat Springs

Improve your credit score 7 ways to improve your credit score

Raji Raji, Chapter One

Reverse Mortgages 7 reasons why you should get a reverse mortgage

Types of Insurance This explains 9 different types of insurance



Advantages and Disadvantages of Advertising Online



Advantages

There are many advantages and disadvantages associated with advertising online. The first aspect of advantages is the World Wide Web opens up new communication possibilities for personalized messages to be delivered to targeted individuals (Davis 2000, 113). By positioning an [advertisement] on a website which relates to the target markets specific interests, interest and further speculation should occur. Advertising online enables target marketing, message tailoring, information access, sales potential, creativity, exposure and speed.

Secondly, online advertising has the capability to reach a global audience at a fast rate. This enables extensive exposure and is an important characteristic of online advertising, and a major component of why online advertising is so successful.

Thirdly, marketers undertaking new possibilities to perform traditional marketing strategies in electronic environments push higher chances to create synergy. Janal (1995, 47) mentioned that the Internet offers the best multimedia tools for presenting information, through the World Wide Web, a hypermedia environment. It is as further explained that it is a place where marketers can present their information with pictures, animation, sound and text. Indeed the power of Internet has impact on the multitude of advertising formats. This can be seen from the numerous web tools such as banners, rich media, intertials, and interactive broadband commercials as seen on the websites nowadays. These are the multiple forms of online advertising tools used by advertisers over the time aiming towards developing exciting, interactive, eye catching advertisements that can draw consumers’ attention, at the same time increasing their brand or sales online. Strauss and Frost (1999, 202) states that the Net’s big strength is direct response advertising where direct response leverages the Internet’s unique opportunity for two way communication with consumers. Placing advertising in this environment will grants advertises unique opportunity for in the element of interactivity. The interactive capabilities of ‘cyberads’ offer key advantages for vendors to establish and maintain dialogues with customers (Janal 1995, 269).

The opportunities for creativity in online advertising are limitless. IAB (2005) on the other hand had drafted out a very comprehensive set of 28 good reasons to use interactive advertising that places the overview of interactive advertising advantages. In the list, it provides 28 points on a marketer’s potential uses of the internet and corresponds with 28 ways of measure performance.



Disadvantages

Even though there are many advantages for companies who advertise online, there are also some disadvantages involved. Disadvantages of advertising online include: measurement problems, audience characteristics, websnarl, clutter, potential for deception, costs, limited production quality, poor reach and lack of Intrusiveness.



Story credit: M/Cyclopedia of New Media Wiki Media-Culture wiki.media-culture.org.au







I’ll be happy to answer any of your questions

Email Ariion at

---